IGEL Platinum Partner XenTegra Sees Success By Going Beyond ‘Traditional’ Marketing Tactics

As German vendor IGEL Technology continues to reshape the North American perception of its thin-client offerings behind an aggressive, software-led marketing campaign, Platinum partner XenTegra has seen success through a dynamic sales strategy of its own.

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Pete Downing
Pete Downing
As the Chief Marketing and Technology Officer (CMTO), Pete take both skills and runs all of XenTegra's marketing, events, and partner relationships. He joined XenTegra with over 20 years of software and IT experience from leading high technology organizations. Pete is extremely technical but can enable everyone to understand any technology. Before XenTegra, Pete was Director of Product Management for RES ONE Workspace/Security and directly responsible for defining the product direction, ensuring a successful code rewrite, the roadmap and ultimately played a role in RES’s recent exit and acquisition by Ivanti. Before RES, Pete held various product management roles at Citrix, BMC Software, and Imprivata. He holds a bachelor’s degree in Sociology from the University of Massachusetts Dartmouth and an MBA from Babson College where he focused on marketing, strategy and mergers and acquisitions.

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