Top 3 Challenges to Overcome When Moving to a Cloud-first Model

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Cloud: It’s among the hottest topics in tech right now. And if you’re an enterprise customer, you can’t open a web browser without getting hit by a deluge of  helpful cloud advice: “Top cloud considerations”; “What to expect from your migration”; “Weighing the pros and cons of public cloud providers”; and a thousand other cloud blog posts and explainers.

But what if you’re the one selling cloud? As a Citrix partner building up your cloud practice, cloud represents a major transition for you as well. The changes to your own business can be just as big as your customers’ — often even bigger. You have to rethink everything from how you engage with clients, to your back-office and billing systems, to the basic value proposition you deliver in a cloud world. It’s not always an easy transition. Wouldn’t it be nice to have some cloud explainers aimed at you?

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Pete Downing
Pete Downing
As the Chief Marketing and Technology Officer (CMTO), Pete take both skills and runs all of XenTegra's marketing, events, and partner relationships. He joined XenTegra with over 20 years of software and IT experience from leading high technology organizations. Pete is extremely technical but can enable everyone to understand any technology. Before XenTegra, Pete was Director of Product Management for RES ONE Workspace/Security and directly responsible for defining the product direction, ensuring a successful code rewrite, the roadmap and ultimately played a role in RES’s recent exit and acquisition by Ivanti. Before RES, Pete held various product management roles at Citrix, BMC Software, and Imprivata. He holds a bachelor’s degree in Sociology from the University of Massachusetts Dartmouth and an MBA from Babson College where he focused on marketing, strategy and mergers and acquisitions.

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